THIS PORTLANDER WANTS TO MAKE MEDICAL WEED AS RELIABLE AS IBUPROFEN

With most cannabis, what you feel is what you get.

A nug of Blue Dream from one grower might make you feel energized, while another might help with your insomnia. If you're looking for a specific effect, especially a therapeutic one, you might be subject to a long process of trial and error, with no guarantee of consistency. And since cannabis was outlawed for so long, there's precious little high-level scientific research to help guide your decisions.

Portland's Jeremy Plumb is trying to change all that. He wants to help make cannabis every bit as reliable and predictable in its effects as ibuprofen or caffeine. Plumb, often cutely called the "Wizard of Weed" in stories by national outlets, is a ubiquitous presence in Portland weed. He's the co-founder of Farma dispensary, the WW-sponsored Cultivation Classic cannabis competition and the Open Cannabis Project, dedicated to documenting the cannabis genome.