A recent Forbes article profiles Serra, proclaiming “This High-End Edibles Startup Targets A New Kind Of Cannabis Consumer,” with insights from Groundworks COO Karlee Eichenberger.

“There’s a new kind of cannabis consumer in town, and she cares about ‘quality and consistency as much as the cannabis effect,’ said Karlee Eichenberger of Serra Modern Druggist. The Portland, Ore.-based startup is committed to creating high-end chocolate edibles, with an exclusive partnership with bean-to-bar chocolate maker Woodblock Chocolate, a full-time chocolatier on staff, and big plans for expansion.”

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